Brand Designer & Art Director focused on building scalable systems, leading campaign creative, and shaping cohesive brand experiences.

I’m a brand and visual designer with over a decade of experience creating design systems, leading campaign creative, and developing brand identities from the ground up.

I specialize in bringing structure to complex organizations; building clear, consistent brand frameworks that enable teams to move faster without sacrificing quality. My work spans art direction, brand identity, and digital design, with a strong focus on systems thinking, UX/UI, and translating strategy into scalable creative.

In current and previous roles, I lead visual direction across integrated, multi-channel campaigns, partnering across teams to deliver cohesive execution across digital, print, and web. In parallel, I work with clients and stakeholders to build brand identities and digital experiences that are thoughtful, flexible, and built for growth.

I’m highly organized by nature and bring a structured, detail-oriented approach to every project—ensuring the work is not only visually strong, but consistent, usable, and built to perform over time.